Rooter Partners with Mountain Dew to Bring Hottest Gaming Action to Your Screen with Dew Clutch Crew
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Edited By: Mohammad Haris Last Updated: February 10, 2023, 18:16 IST Rooter ties up with Mountain Dew. Rooter CEO says its fans get to be in the thick of high-octane gaming action with Dew Clutch Crew -- watching, playing and streaming alongside their favourite creators and sharing their Clutch stories Rooter, India’s leading gaming and e-sports content company, has partnered with Mountain Dew to launch a high adrenaline campaign called ‘Dew Clutch Crew’. Running between February 8-26, the content activation will see a non-stop showcase of strategic thinking, quick reflexes and nail-biting ‘Clutch Moments’ as India’s top Free Fire creators bring an exciting streaming series on the Rooter App and YouTube channel. “The campaign is built on the concept of Clutch - that in-game moment where a player may face-off from a position of disadvantage, but with bold action can tilt odds. The courage that fuels this moment resonates perfectly with Mountain Dew’s positioning - ‘Darr ke A